Found this video and I got the idea of having someone dress up as Sonic and run around Manchester, collecting rings.
For a viral video that will live online and gets others to their own video to celebrate Sonic's 20th anniversary during the whole year doing anything to do with Sonic like draw, dress up, make their own costume, make a model, create a short animation, comic strip etc... & by the end have thousands of video's and thousands of people celebrating Sonic.
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